CReator Behind The Campaign

Have you ever spotted a campaign or watched an advert and asked yourself questions such as “who was the brains behind this genius piece of marketing?” or “how did they come up with such an innovative campaign idea?”


Well, we wanted to find out too and shine a light on the creators behind campaigns!

In Because of Marketing’s® exclusive Creator Behind The Campaign (CBTC) series, creators tell us their wonderful stories of the marketing campaigns we can’t get enough of!


We’ve interviewed incredible people from brands including Slim Chickens, Diary Of A CEO, Cineworld and many more.

Each creator gives a glimpse into their journey, their inspiration and why they are so passionate about working in the marketing industry.

If you want to soak in the knowledge and skills of these incredibly talented marketing experts, grab a coffee and enjoy 5 minutes reading each Creator Behind The Campaign interview!