
How Wicked’s Marketing Campaign Was Gravity-Defying
In 2003, Wicked made its Broadway debut in New York City, drawing inspiration from Gregory Maguire’s 1995 novel Wicked and the classic 1939 film The Wizard of Oz. Over the
In 2003, Wicked made its Broadway debut in New York City, drawing inspiration from Gregory Maguire’s 1995 novel Wicked and the classic 1939 film The Wizard of Oz. Over the
Culture Talk Alert by MYTHOSMKRS—your go-to spotlight on groundbreaking partnerships at the intersection of creators, talent, and brands redefining the cultural landscape. From unexpected collabs
Culture Talk Alert by MYTHOSMKRS—your go-to spotlight on groundbreaking partnerships at the intersection of creators, talent, and brands redefining the cultural landscape. From unexpected collabs
Spotify has released its sixth annual Culture Next report, allowing advertisers an all-access window into Gen Z’s minds enabling them to connect with their consumers
Lidl’s 2024 Christmas advert celebrates the joy of sharing with a heartwarming 60-second film that brings the season’s spirit to life. Directed by Tom Hooper,
The festive season is here as Sainsbury’s are the first UK supermarket to release their Christmas advert. Inspired by Roald Dahl’s timeless and cherished story,
Spooky season is well and truly underway as brands flood shelves and screens with frightening festivities. From scary seasonal packaging to creepy campaigns, Halloween 2024
After the Chicago Marathon taking place on Sunday, sportswear brand Nike, released a relatable, real and perfectly timed ad. Titled “Stairs”, the 30 second film
The 20-year-old non profit organisation shared creative social and out of home assets showcasing parkrun as a prescribed activity for patients. The campaign was inspired
Earlier this week, entrepreneur Grace Beverley collaborated with The Salad Project on a plant based GOAT salad bowl. After emailing several times requesting for a