Fanta Launch Global Partnership With Warner Bros. Pictures
Fanta® and Warner Bros. Pictures are excited to announce a global partnership ahead of the release of the highly anticipated movie Beetlejuice Beetlejuice – debuting in cinemas on September 6 th, 2024. Manifesting the spirit of the mischievous demon, Fanta® and Warner Bros. Pictures are coming together to bring a taste of the Afterlife to […]
Burger King poke fun at their rival in playful billboard series
In a playful nod to the ongoing rivalry between fast-food giants, Burger King has launched a cheeky advertising campaign that subtly pokes fun at its competition. The series of billboards cleverly incorporates elements of McDonald’s branding, partially obscuring them with Burger King’s iconic packaging and slogans. In one ad, the word “Bigger” from a McDonald’s […]
Dove celebrates 67 years of its Beauty Bar with aspiring “Beauty Never Gets Old” campaign
Dove’s latest campaign, “Beauty Gets Old,” challenges age-related beauty stereotypes by celebrating aging as an aspirational and empowering process. The campaign features real women across various ages, highlighting the beauty and confidence that comes with growing older. Dove aims to shift perceptions around aging and encourage women to embrace their natural beauty at every stage […]
Grimace Gatecrashes McDonald’s 50th Birthday Celebrations
After launching McDonald’s 50th Birthday celebration last month, McDonald’s UK and its agency partners have revealed a final surprise to end the party. Grimace, the beloved McDonald’s character, is crashing the party and he’s bringing the iconic Grimace Shake with him. This limited-time menu item will be available at McDonald’s restaurants across the UK for […]
The Magic of Starbucks’ Red Cups: Building an Iconic Brand Experience
Twenty-six years ago, Starbucks introduced its first-ever festive Holiday Cup, and since then, these red cup designs have become synonymous with the start of the holiday season. But why does a simple red paper cup evoke so much excitement and symbolize the festive spirit? The answer lies in the Starbucks experience, and as a marketer, […]
Lounge Underwear: Feel Your Breast Campaign
October is Breast Cancer Awareness Month and since 2019, British Brand Lounge Underwear release their annual campaign #FeelYourBreast. The campaign has been a fundamental part of the Lounge story and in four years, the brand has raised an incredible amount of over £620,000 for its charitable partners. As part of the #FeelYourBreast campaign, Lounge also […]