TRIP Drinks and Mindfulness App, Calm, Strengthens Mission to Help Consumers Relax With Latest Product
The UK’s fastest-growing functional drinks company has partnered with the popular mindfulness app, Calm, to launch a collaborative product to help consumers relax and unwind. Each can provides a unique blend of Magnesium, Lion’s Mane, Ashwagandha and L-theanine with a cucumber mint flavour. There is also a digital QR code on every can that allows […]
Blank Street fuels London cyclists with Matcha on the Move
Blank Street powered up London’s Bank Holiday adventures with matcha on the move, to mark their summer campaign. With the number of cyclists in the city soaring in the summer months, the cult brand tackled the issue of hydrating on the go with London’s first Cycle-Thru Matcha Bar, popping up in Clapham Common. The Cycle-Thru […]
Andrew Tindall: Global Creative & Media Partnerships Director
In feature 018, we spoke with Andrew Tindall, Global Creative & Media Partnerships Director at System1, a creative effectiveness platform. From med school to marketing, Andrew shares with us how he began his career in the creative industry, his favourite ad he’s tested and why it’s impactful, what trends or consistent findings he notices in ads […]