The UK’s fastest-growing functional drinks company has partnered with the popular mindfulness app, Calm, to launch a collaborative product to help consumers relax and unwind.
Each can provides a unique blend of Magnesium, Lion’s Mane, Ashwagandha and L-theanine with a cucumber mint flavour.
There is also a digital QR code on every can that allows consumers to receive a complimentary 3-month Calm premium subscription worth $45.
TRIP co-founder, Olivia Ferdi, took to LinkedIn to share the partnership adding:
“Calm are driven by a purpose and mission so closely aligned with ours, enabling daily wellbeing and empowering positive conversations about mental health.”
The partnership was supported by influencer and investor, Ashley Graham who commented:
“I partnered with TRIP because they’re redefining what it means to find calm. The flavor is exquisite and I love the functionality. The ingredients are elite in the perfect kind of way – they really nailed it.”
