Super Bowl Marketing: 3 trends ahead of the big game

Over the past few weeks brands have released teasers, trailers and full commercials ahead of Sunday’s big game. With a 30-second airtime spot selling for $7 million dollars, each second costs a brand $225,000. Advertisers recognise the immense opportunity to captivate audiences on a massive scale during this event. In this blog, we’re going to […]

Super Bowl 2024: Watch Every Big Game Ad So Far

The most anticipated and exciting sporting event kicks off this Sunday February 11th, 2024. The Kansas City Chiefs take on San Fransisco 49ers at Allegiant Stadium in Las Vegas for the first time. According to CBS, the network airing the game, Super Bowl advertising space sold out in November 2023, with brands paying $7 million […]