Who could forget about a résumé when it is delivered as a delicious pizza?
That’s the concept behind Pizza Hut’s “ResZAmes” campaign. The brand will print your résumé on a pizza box, complete with a medium cheese pizza inside, and deliver it to potential employers. The aim is to help you stand out from other applicants.
The initiative, created by Mischief, will launch during the “September surge,” a period at the beginning of the fourth quarter when job openings spike across various industries.
Pizza Hut’s Chief Marketing Officer, Melissa Friebe, said:
“We know finding a job can be daunting especially during this key hiring season, so we wanted to lend a hand to our job seeking customers and help them break through the clutter… by combining Pizza Hut’s iconic pizza boxes with job seekers’ résumés, we are hoping to help résumés drum up the same excitement as office pizza and help the applicant make a lasting impression”
Pizza Hut invites professionals to take advantage of this unique opportunity to make their job applications as exciting and memorable as an office pizza lunch.