This holiday season, Kurt Geiger is bringing back joy in the form of sequins with their latest holiday 2025 campaign, drenched in decadence and defiant glamour. The London accessories house partners with global icon and model Emily Ratajkowski to deliver a fantasy-like campaign that is both Marie Antoinette and modern-day party girl.
Captured by Lauara Coulson, the Holiday 2025 campaign follows Ratajkowski against a backdrop of lavish colour and unapologetic charm on a winter girls’ trip, channelling holiday hedonism at its most charming: overdressed and unapologetically extra.
Kurt Geiger’s new collection is a confection of fantasy created alongside the motto that anything goes. Therefore, Kurt’s newness includes accessories that are wackily unserious yet chic, from Handbags masquerading as desserts, such as a tiered pastel cake iced with crystals, to a champagne bottle party bag cheekily labelled ‘Kurt’s Fizz.’ The brand’s signature eagle emblem even reappears in playful fantasy form, reimagined into chic crossbody bags, cartoonishly oversized slippers, and collectable charms.
Maintaining its true London roots, the collection also slips in local wit, featuring pigeons and Scotch eggs that transform into bag charms, a nod to the brand’s enduring affection for its London house roots.
Among the collections’ standout launches is The Pimlico, a sleek new bag silhouette defined by its gold-plated eagle emblem. Available in various finishes such as rich leather, shimmering pastel sequins and pearl embellishments, The Pimlico encapsulates the brand’s mission to combine luxury with levity. Meanwhile, the Shoreditch and Kensington bags return with bold new personalities such as cloaked prints and crystal-studded quilting that refracts joy and fantasy with every turn.
In terms of footwear, the collection offers a variety of textures. Think snow boots, bejewelled likewise to Christmas trees, pink lace booties that look fresh off a Sex and the City set and slides wrapped in ribbons. The brand’s Islington sneaker also gets a festive makeover, dressed in silver fringe and gold ribbons to finish off the festive footwear look.
To round off the collection, Kurt Geiger has curated a “Pick’n’mix” of gifts, from rainbow scarves to emerald dome rings and stud earrings, all embodying Kurt’s evolving design language: playful, inclusive and distinctly British.
As Emily Ratajkowski dazzles in Kurt’s campaign, one thing is clear: this isn’t just a fashion moment; it’s the brand’s reminder that joy in all its unapologetic forms never goes out of style.
The Kurt Geiger Holiday Collection will be available to shop from October 31st, with prices ranging from $88 – $368
